templates

Made by a marketer, for marketers

Digital marketing templates for freelancers and agencies

SEO audits, monthly reports, Looker Studio dashboards and media plans, built by a marketer with 10+ years of client work. Download, plug in your data and send something you’re proud of.

Excel · Google Sheets · PowerPoint · Looker Studio

SEO Audit Template cover
Google Ads Looker Studio Report cover
Media Plan Template cover

One-time payment

Instant download

Reuse for every client

Step-by-step guide included

Shop by need

Pick what you need to get done

3 templates

SEO & Content

Audit a site, report every month and keep an eye on Search Console.

3 templates

PPC & Advertising

Report campaigns, track budgets and watch Google Ads live.

3 templates

Marketing Strategy

Plan media, tag every link and read GA4 without the headache.

3 bundles

Bundles

Three templates that work together, for less than buying them one by one.

Save with bundles

Three templates, one price

The collection

All templates

How it works

From checkout to client report in an afternoon

01

Pick a template

Choose a single template, or save with a bundle of three.

02

Download & make it yours

Instant download. Add your logo, colours and data, guided step by step.

03

Report & optimise

Present clear results and act on the next steps already built in.

Why pay for a template?

Free templates get you started. These get you finished.

Free templates are a fine starting point. Mine are the ones I actually use with clients, so they come with the parts that take the longest to build: the structure, the formulas, the guide and the next steps.

danielog. templatesTypical free template
Built and used by a working marketer✓✗
Step-by-step guide included✓Rarely
Client-ready design you can rebrand✓Sometimes
Pre-built KPIs, charts and formulas✓Partly
Excel, Google Sheets, PowerPoint or Looker Studio✓Usually one tool
Recommendations and next-steps sections✓✗
Reuse it for all your clients✓Check the licence
Help by email if you get stuck✓✗

Made for

People who report on marketing for a living

Freelancers

Look like a team of five. Deliver audits and monthly reports that clients understand, in a fraction of the time.

Agencies & start-ups

One standard for every account: the same audit process, the same report structure, the same live dashboards.

In-house marketers

Plan budgets, track spend and show management what is working, without building spreadsheets from scratch.

Daniel Ortega

Hi, I’m Dan.

Who makes these

Templates from someone who uses them every week

I’m Daniel Ortega, a digital marketer with more than 10 years of SEO and PPC work for clients around the world. These are the templates I use myself, cleaned up so you can use them too.

Rather have it done for you? I also offer SEO, PPC and web services at danielog.net.

FAQs

Quick answers

Everything else about licences, currencies and support is on the FAQ page.

What tools do I need?

Depending on the template: Microsoft Excel or Google Sheets, PowerPoint, or Google Looker Studio (free). No coding needed.

Are the templates editable?

Yes, completely. Change colours, logos, text and metrics, and add or remove sections.

Can I reuse the templates for several clients?

Yes. Use them for as many of your own clients and projects as you like.

What happens after I purchase?

You get instant access to your download straight after checkout. You can find it again at any time under My account → Downloads.

Save hours on your next report

One-time payment. Instant download. Use them for every client.